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Brand Profiles

Lois Hazel

Lois Hazel was launched March 2015 and is committed to sustainable and ethical practices.

Offering 100% transparency on sourcing and production for each element of their garments with all craftsmanship completed either in house or by a network of local seamstresses.

Lois Hazel has been featured on VAMFF’s Off site Runway series, Discovery Runway presented by I-d Magazine and their Premium runway series presented by Who What Wear. They were also Announced as a 2017 Finalist for the National Designer Award presented by David Jones supported by Harpers BAZAAR.

Each collection incorporates dead stock, organic and traceable fabrics to ensure they are doing what they can to minimise waste as well as continue their commitment to a more sustainable industry. Considered design details offer multifunctional wardrobe pieces that feel luxurious and comfortable, taking the Lois Hazel women through seasons, climates and style pursuits.


keegan is a Melbourne made Women’s clothing label valuing originality, quality & slow fashion.

Relaxed tailoring, minimalist silhouettes & statement hardware form Keegan’s trademark aesthetic. Comfort, style and versatility are integral to each Keegan design.

Launching in 2013, the label has shown 16 collections & has a retail store located in Fitzroy North.

Wolf & Mishka

Wolf & Mishka is a Melbourne-based design label passionate about creating unique hand illustrated printed fashion, accessories and jewellery.

Our approach when designing and producing each collection is slow, with small local production runs while staying waste conscious. We think very seriously about the amount of fabric we order, print and how many styles are made. Meaning we don’t overproduce, instead, our focus is on quality, not quantity while designing for transeasonal and wardrobe mainstays as opposed to fast, trend-driven fashion.

Wolf & Mishka pieces are made with love, are unique and designed to be treasured for years to come. We hope you find your must-have item; when you do, you’ll know you’re one of a small group of people in the world who has it.

Seaside Tones Australia

Seaside Tones, following great success in Europe, is coming to Australia.

The label was established in 2016 by creative duo Anna and Michal Rutko – photographers, influencers and founders of lifestyle blog,

Seaside Tones Australia is a proudly family owned and operated business.

All pieces are ethically and consciously made in Poland. At the heart of the label is the highest quality GOTS certified pure Polish linen, renowned all over the world. All fabrics are organic, coloured without harmful chemicals and produced in safe and fair conditions.

Seljak Brand

Two sisters who imagine a world without waste. We're finding new ways of making and using beautiful things that are regenerative by design.

Seljak Brand launched in March 2016 and has since worked towards accelerating the transition towards a more circular economy. We work with Australia’s oldest mill in Tasmania and a 92-year-old weaving mill in Lithuania to weave recycled wool blankets that are closed loop. 

The blankets are made from a minimum of 70% recycled merino or lambswool and a 30% blend of other fibres (mohair, cotton and alpaca) and poly for strength. Wool is a natural fibre that is incredibly hard to replicate – it’s a renewable resource, it is odour and stain resistant, antibacterial, lightweight, breathable and insulating.  

After a blanket has enjoyed a long, adventurous life we’ll collect it free of charge using a carbon neutral courier service. Back at the mill, we’ll shred it and spin it into new yarn to make future blankets. This circular model allows us to divert waste from landfill and create luxurious and useful blankets.

Meg Watson Jewellery

A brand of jewellery that dives deep beyond fashion and brings beautifully handcrafted pieces that are uniquely designed to tell a story, evoke an emotion and celebrate creativity.

Meg Watson loves to create jewellery that women connect with, and when worn, make them feel as special and as beautifully unique as they are.

Jewellery is not something that should be worn to fit in, but something to express ones individually and worthiness to stand out and shine.

Each of Meg Watson Jewellery’s pieces are made with an intention of supporting slow fashion, creating something to treasure and last a lifetime, therefore they choose to use the highest quality materials and silversmith techniques to ensure that only exceptional lasting jewellery moves from my hands to yours. Meg Watson Jewellery create small batch collections that are ready to wear, and also love working 1:1 with clients to develop a piece that truly represents them and tells their story.